Laura’s 20 years of experience in the world of brand and sports marketing extends across some of the worlds most creative agencies and most successful football clubs.
During her 19 years in advertising, her expertise has shaped game changing creative campaigns and strategies for powerhouse brands such as Nike, The FA, Formula 1, Coca-Cola, Pernod Ricard,
Driven by a commitment to influence and elevate women’s football from the inside, Laura made the step away from agency life. As a consultant for Chelsea FC Women, she crafted their women’s marketing strategy for the current season, leveraging her extensive experience to promote the game she’s deeply passionate about.
Laura is currently consulting at football-adjacent agencies and collaborating with some of the biggest brands in football, aiming to inspire further growth and development of the women’s game.
Her love for the game runs deep. Beyond her professional endeavors, Laura still plays grassroots football and has long been a dedicated fan of the women’s game, being part of record-breaking crowds at the Olympics at Wembley in 2012 to Nice in 2019, Euros glory as well as many a pitchside moment at Meadowpark,Kingsmeadow, the Emirates, Whiteheart Lane and Stamford Bridge.
A staunch advocate for the continued development of the women’s game, Laura is committed to driving change and leveraging the power of marketing and communications to elevate and further propel the growth of the women’s game.